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  1. Home
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  3. Faculty of Business and Law (FBL)
  4. Electronic Theses and Dissertations Collection (ETD) @FBL
  5. Master of Business Administration
  6. ELECTRIC VEHICLES: A STUDY OF CONSUMER PERSPECTIVE OF FUTURE TRANSPORTATION IN MACAU
 
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ELECTRIC VEHICLES: A STUDY OF CONSUMER PERSPECTIVE OF FUTURE TRANSPORTATION IN MACAU

Date Issued
2023-08
Author(s)
Choi, Man Chon
Abstract
This research study explores consumer perceptions of the future trend of electric vehicles
(EVs) in Macau, a Special Administrative Region of China. With its compact size and unique
characteristics, Macau presents an interesting case for the adoption and growth of EVs. The
objective of this research is to analyze the factors influencing the future private transportation
trend of EVs in Macau, assess the potential benefits and challenges associated with EV adoption,
and provide insights for policymakers, businesses, and stakeholders in the transportation sector.
The research methodology employed a qualitative approach data from interviews and
existing literature were collected and analyzed to identify key trends, challenges, and
opportunities related to EVs in Macau. The study considered factors such as government policies,
charging infrastructure, consumer preferences, environmental considerations, and technological
advancements.

The findings reveal that the future trend of electric vehicles in Macau is promising.
Government initiatives and incentives, including tax exemptions and subsidies, have stimulated
EV adoption. The growing awareness of environmental concerns and the desire for sustainable
transportation solutions among residents have also fueled interest in EVs.
However, several challenges were identified. Limited parking spaces and land availability
pose constraints on the implementation of charging stations, necessitating innovative solutions for
effective infrastructure development. Battery technology advancements, cost considerations, and
range anxiety remain important considerations for potential EV buyers. Furthermore, aligning the
growth of renewable energy sources with the increasing electricity demand for EV charging
presents a complex but vital aspect of the EV trend in Macau.

The research concludes by highlighting the importance of proactive policies and
collaborations among stakeholders to address the identified challenges and capitalize on the
opportunities presented by the future trend of EVs in Macau. With the implementation of
comprehensive charging infrastructure, continued support from the government, and ongoing
technological advancements, Macau has the potential to become a model for sustainable urban
mobility driven by electric vehicles.
Subjects

electric vehicles

EVs

Macau

sustainable transport...

government policies

charging infrastructu...

environmental impact

future trend

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M-BA 2023 CHO,MAN.pdf

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