E-Commerce in the Hospitality Industry: The Online Hotel Booking and Digital Marketing in Macau

Simoes, Jose ManuelChowdee, NattiyaNattiyaChowdee2024-03-252024-03-25202220222022https://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=201206&query_desc=an%3A%2282699%22https://dspace.usj.edu.mo/handle/123456789/4269enUniversity of Saint JosephThesis and Dissertations Master of Communication and Media (MCM)E-Commerce in the Hospitality Industry: The Online Hotel Booking and Digital Marketing in MacauMaster Thesis