A comparative analysis of smartphone brands in Macau: Apple and Samsung

Cheong, Ka ManKa ManCheong31/12/201831/12/2018201820182018http://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=172608&query_desc=an%3A20696https://dspace.usj.edu.mo/handle/123456789/4567enUniversity of Saint JosephTheses and Dissertations Master of Business Administration (MBA)A comparative analysis of smartphone brands in Macau: Apple and SamsungMaster Thesis